Recently I was having lunch with a friend who is starting her own business in the second half of her life. She mentioned how confused she was feeling about how to “package” herself. She was caught up in comparing herself to others in her field and felt stuck, worrying about what they were doing and how they were doing it. She was steeped in self-doubt and I told her I could relate as I’ve gone (and go) through bouts of this myself. (Don’t we all at some point?) – Read More HERE!